Australian Made Cars no longer top preference

AUSTRALIAN MADE NO LONGER HIGH ON NEW CAR BUYER’S WISH LISTS

Roy Morgan’s latest research has revealed that, when purchasing vehicles, Australian buyers have turned away from Australian made, with only 1 in 8 buyers intending to purchase Australian made vehicles.

This is a substantial change in buying habits when, decade ago, 1 in 4 buyers indicated that they intended to buy an Australian made vehicle.

For further information, read the full Roy Morgan report here.

 

 

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